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CSR Issue Position Paper Workplace Wellness


Title: CSR Issue Position Paper Workplace Wellness Author: Daniel M. Last modified by: kmack Created Date: 3/14/2007 5:20:18 AM Document presentation format – PowerPoint PPT presentation

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Title: CSR Issue Position Paper Workplace Wellness

CSR Issue Position PaperWorkplace Wellness
  • David Beller
  • P. Yang-Yang Chen
  • Daniel Mandel

Table of Contents
  1. Overview
  2. Current Status
  3. Implementation Leading practices

Workplace Wellness
  • A variety of measures to proactively encourage
    improved health outcomes, including education,
    services and incentives
  • Companies are expanding their concept of health
    to include a broader sense of mental wellness
    with increasing focused on the prevention of
    health problems

Six dimensions of Wellness ?
The Business Case
  • Reduced medical costs and disability costs.
  • Reduced costs of employee healthcare benefits
    and avoided disability payments.
  • Reduced Absenteeism.
  • Studies show that programs can reduced missed
  • Enhanced Productivity.
  • Healthier workers are more productive.
  • Enhanced Recruitment and Retention.
  • Provide an incentive to remain with the
    current employer, and keep morale high.

The Business Case
  • CSR
  • Fair employee treatment
  • Reputation
  • Surveys
  • Reduced medical and disability costs
  • Reduced Absenteeism
  • Enhanced Productivity
  • Attract Talent
  • Keep morale high
  • Incentive to remain with the current employer
  • Increased Loyalty

Key Drivers
  • Increased healthcare costs
  • The cost of health benefits rising 10-15 per
  • Expanded definitions of health
  • Including emotional and physical health with
    influences at home and work.
  • Expanded healthcare options
  • The mainstreaming of alternative medicine.

Key Drivers (cont)
  • Globalization and employee diversity.
  • Increased diversity of employees' ages, races,
    religions, and cultures, with a growing range of
    health and wellness issues.
  • Increased focus on prevention.
  • Proven effectiveness of preventive programs.
  • Importance of weight management.
  • Extensive social, personal and economic costs
    of obesity and overweight

Key Drivers (cont)
  • Incentives designed to promote health.
  • Emergence of economic incentives as a tool to
    encourage behavior change.
  • Focus on mental health.
  • The awareness about the scope and seriousness
    of mental health issues is growing.
  • Changing issues in disability
  • More companies are recognizing the need to
    accommodate employees undergoing treatment or
    recovering from disease and illness.

  • Screening programs
  • Exercise Opportunities
  • Counseling and Consultation
  • Alternative health plans
  • Health education
  • Encourage healthy diets
  • Promote healthy-baby practices
  • Resource library with books and articles on
    self-help topics
  • Economic Incentives-- sharing of costs savings
    from health coverage

Source Business for Social Responsibility,
Health and Wellness Issues Brief
Current Status
Influences for Workplace Wellness
  • Both regulation-driven and internally driven
  • Foreign regulations
  • United Kingdom The Management of Health and
    Safety at Work Regulations 1999 and Workplace
    (Health, Safety and Welfare) Regulations 1992
  • Australia 1997 Workplace Health and Safety
  • Canada Workplace Safety and Health Regulation
  • Bidding on government contracts may require a
    workwell evaluation

Status of U.S. Regulations
  • The U.S. has made less progress than other
    countries. U.S. governmental regulation has
    centered around safety rather than general
    workplace wellness.

For example, OSH and EPA regulations relate to
workplace safety (mostly in the construction
Public and Nonprofit Involvement
  • The lack of U.S. regulation has not stopped many
    public and nonprofit organizations from becoming
    involved in advancing the issue
  • California Task Force on Youth and Workplace
  • Launched by the State Legislature in 2002
  • Mission Promote physical fitness and nutritional
    health in CAs schools and workplaces
  • Goals include targets regarding the reduction of
    obesity rates
  • Center for Disease Controls Worksite Wellness
  • Designed as a resource for program planners in
    state and federal government
  • Features a lactation support program, garden
    market, wellness committees, and discussion
  • State Government Efforts
  • Mississippi Department of Healths What is
    Workplace Wellness
  • Massachusetts Department of Public Healths
    Wellness at Work Program

Whos designing the health promotion programs?
  • Many large corporations have the necessary
    capacity and resources to provide workplace
    wellness programs for their employees
  • However, smaller firms may lack the resources or
    expertise to do so
  • Leading to a growing need to increase the
    availability of disease prevention and health
    promotion programs.

  UC Irvines Health Promotion Center seeks to
develop 5 health promotion programs targeted for
CA small and medium-sized businesses employing
between 2 to 500 workers.  
Growing Consultancy Business
  • As firms go off site for their wellness training
    needs, consultancies are starting to make a
    profitable business out of helping companies
    implement workplace health programs.
  • Consultants services center around assistance
    with assessment, implementation, and evaluation
    of wellness program
  • In addition, these firms also provide lecture
    series, training, handbooks
  • Nonprofits can also serve as a great resource for
    providing examples of good programs.

What does a model wellness program look like?
  • Its important to take an integrative approach to
    employee wellness.
  • Any comprehensive workplace wellness program
    ideally consists of three key components
  • Prevention
  • Recognition
  • Assistance
  • And may require creating a more comprehensive
    program which includes
  • Employee lifestyle change
  • Clinical prevention services for employees and
    their dependents
  • Ergonomics
  • Occupational safety
  • Organizational climate/social support
  • Worksite violence prevention
  • Compliance with occupational safety and health

Steps for increasing the success of a workplace
wellness program
According to the "Healthy People 2010" Report,
produced by a consortium of health officials from
federal, state, and local governments joined with
community groups, academics, and others
  • By 2010, 75 of U.S. employers will offer a
    comprehensive employee health promotion program
    that includes the following elements
  • Health education skills development and
    lifestyle behavior changes along with information
    dissemination and awareness building, preferably
    tailored to employees interests and needs.
  • Supportive social and physical environments
    includes an organizations expectations regarding
    healthy behaviors and implementation of policies
    that promote health and reduce risk of disease.
  • Integration of the worksite program in an
    organizations structure.
  • Linkage to related programs, such as employee
    assistance programs and programs to help
    employees balance work and family.
  • Screening programs, ideally linked to medical
    care to ensure follow-up and appropriate
    treatment as necessary.
  • Follow-up interventions used for supporting
    individual behavior change.
  • An evaluation and improvement process to help
    enhance the programs effectiveness and

Workplace Wellness Awards
  • Whos recognizing corporations efforts to
    incorporate workplace wellness?
  • C. Everett Koop National Health Award
  • Awarded annually by the Health Project 2010
  • Recognizes employee programs that reduce
    healthcare costs by encouraging healthy behavior
  • Recent corporate award winners include Citigroup,
    FedEx, Johnson Johnson, Northeast Utilities,
    and Union Pacific Railroad
  • Corporate Health and Productivity Management
  • Awarded annually by the Institute for Health and
    Productivity Management
  • Recognizes employers leadership in demonstrating
    improved relationships between health and
    productivity through intervention initiatives,
    cultural and environmental changes, and
    measurement of outcomes
  • Past winners include DaimlerChrysler, IBM, and
  • Secretarys Innovations in Prevention AwardsU.S.
    Department of Health and Human Services
  • Series launched by the Secretary of Health and
    Human Services in 2003
  • Recognize businesses and organizations that are
    leading efforts to promote healthy lifestyles in
    their communities
  • Past award recipients include Johnson Johnson
    and Union Pacific Railroad
  • Wellness Councils of America Well Workplace

  • Leading Practices

Industry Technology Revenues 10.6
billion Employees 9,000 ?
  • On site gym
  • Swimming spa
  • Subsidized exercise classes
  • On site massage (low co-payment)
  • Free gourmet food
  • Says co-founder Sergey Brin "The cafés have
    always been pretty healthy, but the snacks are
    not, and the efforts to fix that have been
    remarkably challenging.
  • For employee and family
  • On-site physician and dental care
  • Maternity and Paternity leave
  • Child Care Center
  • Source www.google.com/intl/en/about.html

Clif Bar
Industry Food Revenues 100 million Employees
approx. 200
  • Wellness program addresses employees physical,
    emotional, even spiritual needs
  • On site gym (20 fitness classes per week during
    working hours)
  • On site yoga and dance studio
  • Personal trainers
  • 97 participation rate 2.5 hrs per week (2003)
  • Free salads 2-3 days a week
  • Caterer cooks dinners and deliver to workplace
  • Health screens
  • Subsidized Massages
  • Source Raising the Bar Integrity and Passion in
    Life and Business

Novo Nordisk
Industry Pharmaceutical Revenues 6.86
billion Employees 23,000
  • NovoSund Program that looks at how an employee
    can adopt or maintain a healthy lifestyle
  • Leisure centers At low cost for employees
  • Works to ensure that employees can maintain a
    natural balance between work and leisure time
  • Nutrition policy currently being developed by a
    cross-organizational working group. Room for
    cultural variation and ensure equal access to a
    selection of healthy food throughout the company
  • Promotion of various sports events
  • Pilot study to investigate the nature of stress
    and how to deal with it proactively.
  • Completed a study of health checks and personal
    health advice among 1000 employees
  • The employees who have health checks and receive
    personal health advice improve their health
    significantly. The largest health improvement
    was measured in the fitness test.
  • Source www.novanordisk.com

More examples
  • Weight management benefit (employees already get
    free medical coverage). Company picks up 80 of
    the tab--up to 6,000--for a comprehensive,
    clinical weight-loss program.
  • Benefit includes up to a year's worth of sessions
    with a personal trainer, behavioral and
    nutritional counseling, support groups, and
    medical supervision.
  • 61,100 pounds have vanished from the bodies of
    2,152 employees since 2002.
  • Cecily Hall, Microsoft's director of U.S.
    benefits, says the company has already realized a
    one-to-one return on investment since the program
    began in 2002. "These people are coming off of
    prescription drugs, they're seeing their primary
    care physician less, and not having as much
  • Source More Micro, Less Soft, Nov. 2006,
    Business Week

More examples (cont)
  • Programs
  • Smoking cessation, employee assistance, health
    profiles, alcohol and drug and abuse, and on-site
    fitness facilities and personal trainers at many
  • 90 percent of eligible employees participate in
    the companys Health Risk Assessments, which
    entitles them to credits of US500 worth of
    health benefits.
  • Benefits
  • The program reduces its overall healthcare costs
    by US9-10 million a year.
  • Source Health and Wellness Issues Brief,
    Business for Social Responsibility

More examples (cont)
  • All new programs funded under the program must be
    business value-added, demonstrate a return on
    investment and have national application
  • Global long-term wellness strategy that includes
    the companys Health Advantage Plan (HAP) medical
    plan, which supports proactive patient/physician
    partnerships, screenings and positive lifestyle
    choices (100 coverage)
  • Approximately 75 percent of eligible employees
    choose to participate in HAP instead of
    Motorolas basic HMO and indemnity plans. To
    remain eligible for HAP, employees must complete
    a health screening once every two years
  • Programs are implemented by Motorolas Wellness
    Shared Service managed by a team of 35 full-time
    and 18 part-time employees
  • Source Health and Wellness Issues Brief,
    Business for Social Responsibility

Position Position
  • Workplace wellness efforts are a promising form
    of corporate social responsibility serving the
    double bottom line by producing monetary value
    for corporations as well as social values for
    employees and others.
  • U.S. companies have been slow to implement
    workplace wellness programs.
  • By studying best practices and tapping into the
    research of nonprofits and relevant
    organizations, companies can design programs
    which fit their business models.

  • Nanny corporations
  • Privacy Issues
  • Going too broad sacrifice other HR services
  • Self-esteem and stigmatization
  • Limits diversity of employees

  • Business for Social Responsibility, Health and
    Wellness Issues Brief (https//www.bsr.org/CSRRes
  • The Institute for Health and Productivity
    Management (www.ihpm.org)
  • Healthy People 2010 objectives (www.healthypeople.
  • http//www.wellnesstaskforce.org/
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