Top 10 Social Media Marketing Tips For Learners (1) - PowerPoint PPT Presentation

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Top 10 Social Media Marketing Tips For Learners (1)


1. Set Up The Plan:- 2. Research and Study About Your Audience:- 3. Decide Suitable Social Media Platform:- 4. Optimize Your Social Media Platforms:- 5. Create Your Social Media Content As Per Platforms:- 6. Connect Website/Blog With Your Social Media Profiles:- 7. Share Interesting Content For Engagement:- 8. Follow The Guidelines & Rules:- 9. Use Keywords in Your Posts:- 10. Measure & Analyze Reports:- – PowerPoint PPT presentation

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Title: Top 10 Social Media Marketing Tips For Learners (1)

Top 10 Social Media Marketing Tips For Learners
  • Presented by- Ritika Goswami

  • 1. Set Up The Plan-
  • Setting a good enough plan, objectives, and goals
    are indications for what you actually want to
    start with your social media strategy. If you
    fail to plan properly then its unable to achieve
    your desired outputs. Unless you dont set the
    plan you cant measure or evolve your strategies
    over time. Your social media goals should align
    with your overall objectives and goals.
  • 2. Research and Study About Your Audience-
  • Studying and Researching your audience is crucial
    in todays digital marketing world if you want to
    gain more attraction with maximum outputs. But
    first you need to understand your target
    audience. You should be able to focus on their
    needs, wants, and desires then only you will be
    able in creating a successful social media

  • 3. Decide Suitable Social Media Platform-
  • As a learner to social media you have to select
    one or two social media platforms and to make use
    of it. A nice way to find out which platform is
    best suited to your niche audience is to find the
    competitors and analyze where they post or which
    platforms they use for the business.
  • For example, find out the competitors according
    to your niche audience and check out the number
    of Facebook fans, Twitter followers, Pinterest
    followers etc.
  • 4. Optimize Your Social Media Platforms-
  • Once you decide which social media platforms you
    going to use the next important step is to
    optimize all the profiles which you have created
    on platforms. By optimizing your profiles you
    improve your chances of getting more followers
    and it is also a good way to boost your SEO
  • Some general rules that should follow to all
    social sites are
  • Use a genuine photo, showing your face avoid
    spamming, fake photo using on Social media.
    People and if you want to have a trusted profile
    you need to maintain your profile page.
  • State a good description about yourself or
    your company mentions all the necessary details
    on your profile.
  • Include a link of your website

Social Media Marketing
  • 5. Create Your Social Media Content As Per
  • Every content you post on social media should be
    designed in a proper manner according to
    respective platforms. If you've created it just
    to post something it will goes totally wrong.
  • Depending on the social network platforms youre
    posting on youll need to design it as per each
  • Here are some examples
  • LinkedIn- A professional network platform
    perfect for B2B audiences. A content publishing
    and distribution platform.
  • Facebook- Generally good for
    news/entertainment related content.
  • Instagram- Perfect if your content is highly
    visual. Static images and short videos work
    incredibly well but its not as much useful for
    driving traffic to your blog.
  • Pinterest- Just like Instagram, Pinterest is
    highly visual. Although its limited for static
    images, it can be highly effective at driving
    traffic back to your blog.
  • Once you know about all networks, you can able to
    focus on which ones you think will be useful to
    your business.

  • 6. Connect Website/Blog With Your Social Media
  • After the creation of social media profiles the
    next step is to connecting your website with your
    social media pages or profiles. A correct binding
    between the two means that improving ranking and
    trustworthiness as well. Besides connecting your
    website with the respective business pages on
    social media, you also need to add social media
    buttons to your website so that it will be
    helpful for sharing and maximizing your reach.
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  • 7. Share Interesting Content For Engagement-
  • It is important to share relevant and interesting
    content. that should give you an actively
    interaction along with engagement. It would be
    achievable when you focus on quality rather than
    quantity. Present yourself where you wanted to
    target provide them proper value and you will get
    the rewards of your work.

  • 8. Follow The Guidelines Rules-
  • Every Social media network have their rules to
    keep spammers away. For example, there is a limit
    on twitter on the number of people you can follow
    per day Facebook has its own rules etc. so it
    may take some time to spread for that you need be
    patient by taking care about all rules and
    guidelines set by each network

  • 9. Use Keywords in Your Posts-
  • Dont underestimate the power effectiveness of
    keywords on social searching sites like Facebook,
    Twitter, Pinterest and other social networks its
    specific search query and word people are looking
    for, its helps in gaining or attracting the
    targeted audience by improving reach.

  • 10. Measure Analyze Reports-
  • To go long way with the social media marketing
    tip, you need to measure and analyze the results.
    If you start tracking your social media activity
    then it would be an easy task for you to make
    modifications in your strategy accordingly.
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