The SEO Checklist Good Ways to be Ranked in 2018

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The SEO Checklist Good Ways to be Ranked in 2018
It is always difficult to explain non-SEOs how to
rank a webpage. As it is a complicated process,
you need to have knowledge on wide variety of
details. The recent edition brings nine-point
parameters of the major items to cross off to
rank in the New Year and can have some idea to
explain it to others.
www.digitalmarketing.limited
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• Need crawlable, accessible URL whose content
  Google can easily crawl and parse!
• Googlebots spiders would be able to come to this
  page, to understand the content present in text
  readable format, to understand images and visuals
  or video or embeds or anything else that youve
  got on the page in a way that they are going to
  be able to put into their web index. This is most
  important, even the rest of the items dont
  matter.

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2. Keyword Analysis You need to know and
identify the words and phrases that searchers are
actually using to solve or get answers to the
problem that they are facing. There is a primary
keyword and a set of related secondary keywords
that share the searchers intent. Therefore,
there are a primary and a secondary set of
keywords that can targeted in optimization
efforts.
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3. Investigate the SERP to know what Google feels
relevant to the keywords searches Need to do
some SERP investigation or performing a search
query in Google to know what you gather and then
figure out what Google feels relevant to the
keywords searches. Does Google think whether the
content is appropriate to answer the searchers
query that means you are trying to know the
intent, the type of content thats required
whether theres something missing? You just feel
those gaps and take over the ranking position.
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4. Need to have the most credible and amplifiable
content writer or team of content writers to
create content that can solve searchers query
efficiently There are three elements here.
First, we want an actually credible, amplified
content writers and the content. If that happens,
amplification, link building and social sharing
are more likely to happen, and our content
becomes more credible, both in the eyes of
searchers and visitors as well as in Googles
eyes too. That should be done in way so that it
helps to achieve the searchers goal and solve
their task and must bring an impression of better
than anyone else does it.
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5. Craft a compelling title and Meta
description Google still does use the Meta
description quite frequently and extensively.
Even higher percentage of times the title is also
used. But the snippet is crucial in your SEO
efforts, because that determines how it displays
in the search result. The snippet is your
opportunity to say, Come click me instead of
those other guys. If you can optimize this, both
from a keyword perspective as well as from a
relevancy and the click perspective, you can
really win.
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6. Intelligently employ primary, secondary, and
related keywords Related keywords mean those are
semantically connected that Google is going to
view as critical to proving to them that your
content is relevant to the searchers query in
the pages text content. You have to prove to
Google that you have the relevant keywords on the
page.
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7. Use rich snippets and schema mark-up to
enhance the potential visibility It may not be
possible for everyone, but in some cases, if you
can get the opportunity to use featured snippet
and you can get the visual for that featured
snippet along with that credit, or in the case
where you can get rich snippets around travel or
around flights, other verticals that schema is
supporting that will be great. You should take
advantage of those opportunities.
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8. Optimize the page to load fast Optimize your
page to look great from a visual, UI perspective
and from a user experience perspective, letting
someone accomplish their task in an easy,
fulfilling way on every device, at every speed,
and make it secure too. Security is critical.
HTTPS will certainly continue to be on focus for
Google in 2018.
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9. You need to have a great answer to the
question Who will help in amplifying this and
why? When you have a great answer that means a
specific list of people and publications who are
going to help you amplifying it and to earn solid
links and mentions and word of mouth across the
web and across social media so that your content
can be seen by Googles crawlers and by human
beings, by people as highly relevant and
qualitative.
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