5 Email Marketing Ideas To Improve Your Salon or Spa Business

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5 Email Marketing Ideas To Improve Your Salon or
Spa Business
By Alphasandesh.com
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Initiation

• Email marketing is a system that allows you to
  target your customers who need your salon
  products or services. Furthermore, marketing
  through email is economical in comparison to
  conventional advertising. In fact, email is a
  system that makes your customers feel unique and
  informed about special events facilitating to
  make your spa or beauty salon the preferable
  choice for their beauty needs.

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Ideas for your salon email

• E-mail marketing on normal schedule is a highly
  efficient way to create and manage relationships.
  Here are some suggestions on what to include in
  your salon email.
• Special and latest services
• Give several makeup tips
• Use magic words or spa name
• You can offer incentives
• Deliver messages usually

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Special and latest services

• Draw attention to special sale items. Inform
  about latest services or admired old ones. Give
  coupons so that clients can print and bring in to
  avail free service with buy of another one. This
  is also a best way for you to test the
  effectiveness of your salon email marketing
  campaign.

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Give several makeup tips

• You can give tips or advice about salon services
  such as Eye makeup tips for brown or blue eyes,
  make up tips for brides or teenagers, tips on
  hair straightening and prevention tips for hair
  loss, etc.

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Use magic words or spa name

• Write an attention-grabbing subject line, and
  place your salon or spa name in your subject
  line. Your clients will find your name, which
  will decrease the chances of relegating you to
  their spam or junk folder. Magic words like
  savings or prize will help in generating the idea
  that this is something they want.

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You can offer incentives

• You can also have incentives or money off for
  customers who can bring their companions or
  friends with them for a visit to your salon. In
  that way, you are only offering incentives if
  there is extra revenue that comes in.

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Deliver messages usually

• Deliver your messages on a usual basis so that
  customers will wait for them, and even reply to
  them.

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Conclusion

• Integrating email into your salon advertising
  plan can increase overall sales as well as
  enhance customer engagement at low-cost, with a
  minimum spending on time and effort.

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Alphasandesh offers direct mail servicesFor more
details please have a look at www.alphasandesh.com
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